The #1 thing all songwriters want to know is, “How do I get my songs out there?” It’s a great question and one that should be asked by all who aspire to become successful songwriters. Frankly, I’d be concerned if you weren’t asking that question as a worship songwriter because it’s only natural that you’d want to be leading as many people as possible into the amazing experience of worship that you’ve had
yourself, right?

You were born to be heard.

I believe there’s never been a better time to be a songwriter. I mean, you have an entire digital studio in your hand that was unimaginable just 20 years ago. Today any kid with a smartphone can write, record, and upload a new song on YouTube in the next 30 minutes, sharing it out to his or her friends for likes and shares and funny comments almost instantaneously.

It’s a whole new ballgame when it comes to publishing these days and you don’t have to miss out on it. You can leverage technology to your advantage and for the good of the Church worldwide right alongside everyone else.

But here’s how you’ll have to do it.

You’ll have to write better songs than anyone else in order to stand out from the millions of people doing it.

You’ll have to write better songs than anyone else in order to stand out from the millions of people doing it. You’ll have to be thinking far above average in order to compete with the massive volume of content released on YouTube alone, much less all the other digital outlets combined.

Some recent YouTube stats I accessed the other day state that:

  • The total number of people who use YouTube – 1,300,000,000.
  • 400 hours of video are uploaded to YouTube every minute!
  • Almost 5 billion videos are watched on YouTube every single day.
  • Approximately 20% of the people who start your video will leave after the first
    10 seconds.

That’s a lot of YouTube.
Of course it’s filled with a lot more than just songs, but there are millions of songs floating “out there…” Millions and millions of mediocre to bad songs that no one cares about. We’re awash in a veritable sea of mediocrity… are you going to just add to it or do something about it?

Taking Your Songs from Average to Amazing
There are a few simple things you can begin to think about in order to take your songs from average up to amazing. Just do this much and you’ll begin to stand out from the masses.

Stop writing introspectively.
Aspiring worship writers write far too often from a self-focused viewpoint. It’s fine to use “I” in the song, but it needs to be the inclusive “I” that anyone can sing along with. Think of “I Could Sing of Your Love Forever” or “I-I-I-I-I I’m desperate for You” kinds of inclusive phrases instead of just about your pain, your brokenness, your trials, and whatever else is strictly about you personally.

Write with the congregation in mind.
Okay, yes… that’s not a new concept. But are you really doing it? Are you listening in your mind’s ear for their voices as you compose the lyrics and the melodic intervals? Are you thinking about what’s important for them to sing or just what you want to say? Have you truly stepped out of your own emotions to bring important Biblical and spiritual themes and messages that lift them into that holy place of authentic worship?

Get some help.
I read recently that coaching increases results 500 – 800%. That’s a lot. Olympic athletes get coaches. NBA players have multiple coaches. Actors and dancers and singers and anyone wanting to be truly great get coaching. Why do Christian songwriters think God’s going to magically drop songs out of the sky on them?

Does God drop songs on people that the world winds up singing? Sometimes yes, but most times no. I read in Matthew 25 where we are supposed to use our talents by, well, using them. Find out how to actually use your songwriting “gift” by developing the craft side of it and you’ll get much further down the road and God will be glorified.

It’s super easy to post songs. It’s a whole other thing to write songs that the world needs to be singing. Selah.

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